Yandex.Direct

Dimension Name Relations Detailed description Description Appearance date
ym:ad:directOrder Yandex.Direct campaign !., !=, =., ==

Yandex.Direct ad campaign.

ym:ad:directOrderName 2018-06-17
ym:ad:directBannerGroup Ad group !., !=, <, <=, =., ==, >, >=

Yandex.Direct ad group.

ym:ad:directBannerGroupName 2018-06-17
ym:ad:directBanner Yandex.Direct ad !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >= ym:ad:directBannerName 2018-06-17
ym:ad:directPhraseOrCond Ad impression criteria !., !=, =., ==

Ad impression criteria.

Criteria can be a keyword, or retargeting criteria.

ym:ad:directPhraseOrCondName 2018-06-17
ym:ad:directPlatformType Site type !., !=, =., ==

Type of Yandex.Direct ad site.

ym:ad:directPlatformTypeName 2018-06-17
ym:ad:directPlatform Site !., !=, =., ==

Yandex.Direct ad site.

ym:ad:directPlatformName 2009-11-18
ym:ad:directSearchPhrase Keyword (Yandex.Direct) !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

Keyword of last click by Yandex.Direct ad.

2018-06-17
ym:ad:directConditionType Type of ad impression criteria !., !=, =., ==

Type of ad impression criteria.

ym:ad:directConditionTypeName 2018-06-17
ym:ad:currency Currency !*, !., !=, !@, !~, <, <=, =*, =., ==, =@, =~, >, >=

Currency set in Yandex.Direct for ad campaigns.

ym:ad:currencyName 2018-06-17
ym:ad:displayCampaign Yandex.Display order number !., !=, =., == 2018-08-26