Field Description
ym:s:visitID Session ID
ym:s:counterID Counter number
ym:s:watchIDs Hits that were in this session. Limit on number of hits - 500
ym:s:date Date of visit
ym:s:dateTime Date and time of visit
ym:s:dateTimeUTC unix timestamp first hit time
ym:s:isNewUser Is this the user's first visit
ym:s:startURL Landing page
ym:s:endURL Exit page
ym:s:pageViews Page depth (detailed)
ym:s:visitDuration Time on site (detailed)
ym:s:bounce Bounce rate
ym:s:ipAddress IP address
ym:s:regionCountry Country (ISO)
ym:s:regionCity City (English name)
ym:s:regionCountryID Country ID
ym:s:regionCityID City ID
ym:s:params Session parameters. Single quotes are additionally escaped as \\u0027
ym:s:clientID ID of user on site
ym:s:networkType Connection type
ym:s:goalsID ID of goal conversions that occurred during this session
ym:s:goalsSerialNumber Serial numbers of goal conversion with specific ID
ym:s:goalsDateTime Conversion time of each goal
ym:s:goalsPrice Goal value
ym:s:goalsOrder Orders ID
ym:s:goalsCurrency Currency ID
ym:s:lastTrafficSource Traffic source
ym:s:lastAdvEngine Ad system
ym:s:lastReferalSource Referral traffic
ym:s:lastSearchEngineRoot Search engine
ym:s:lastSearchEngine Search engine (detailed)
ym:s:lastSocialNetwork Social network
ym:s:lastSocialNetworkProfile Social networks group
ym:s:referer Referrer
ym:s:lastDirectClickOrder Yandex.Direct campaign
ym:s:lastDirectBannerGroup Ad group
ym:s:lastDirectClickBanner Yandex.Direct ad
ym:s:lastDirectClickOrderName Yandex.Direct ad campaign name
ym:s:lastClickBannerGroupName Ad group name
ym:s:lastDirectClickBannerName Yandex.Direct ad name
ym:s:lastDirectPhraseOrCond Ad impression criteria
ym:s:lastDirectPlatformType Site type
ym:s:lastDirectPlatform Site
ym:s:lastDirectConditionType Type of ad impression criteria
ym:s:lastCurrencyID Currency
ym:s:from From tags
ym:s:UTMCampaign UTM Campaign
ym:s:UTMContent UTM Content
ym:s:UTMMedium UTM Medium
ym:s:UTMSource UTM Source
ym:s:UTMTerm UTM Term
ym:s:openstatAd Openstat Ad
ym:s:openstatCampaign Openstat Campaign
ym:s:openstatService Openstat Service
ym:s:openstatSource Openstat Source
ym:s:hasGCLID GCLID presence
ym:s:lastGCLID GCLID of last visit
ym:s:firstGCLID GCLID of first visit
ym:s:lastSignificantGCLID GCLID of last significant visit
ym:s:browserLanguage Browser language
ym:s:browserCountry Browser country
ym:s:clientTimeZone Time zone on user's computer
ym:s:deviceCategory Device type: 1 - desktop, 2 - mobile phones, 3 - tablets, 4 - TV
ym:s:mobilePhone Device manufacturer
ym:s:mobilePhoneModel Device model
ym:s:operatingSystemRoot Operating systems group
ym:s:operatingSystem Operating system (detailed)
ym:s:browser Browser
ym:s:browserMajorVersion Major version of browser
ym:s:browserMinorVersion Minor version of browser
ym:s:browserEngine Browser engine
ym:s:browserEngineVersion1 Major-version of browser engine
ym:s:browserEngineVersion2 Minor-version of browser engine
ym:s:browserEngineVersion3 Build-version of browser engine
ym:s:browserEngineVersion4 Revision-version of browser engine
ym:s:cookieEnabled Cookie
ym:s:javascriptEnabled JavaScript present
ym:s:flashMajor Flash major version number. 0 - if there is no Flash.
ym:s:flashMinor Flash minor version number
ym:s:screenFormat Aspect ratio
ym:s:screenColors Color depth
ym:s:screenOrientation Screen orientation
ym:s:screenWidth Logical width
ym:s:screenHeight Logical height
ym:s:physicalScreenWidth Physical width
ym:s:physicalScreenHeight Physical height
ym:s:windowClientWidth Window width
ym:s:windowClientHeight Window height
ym:s:purchaseID Purchase ID
ym:s:purchaseDateTime Purchase date and time
ym:s:purchaseAffiliation Store or affiliate where transaction took place
ym:s:purchaseRevenue Received income
ym:s:purchaseTax Sum of all taxes, connected with transaction
ym:s:purchaseShipping Delivery cost, connected with transaction
ym:s:purchaseCoupon Promo code, associated with the whole purchase
ym:s:purchaseCurrency Currency
ym:s:purchaseProductQuantity Number of items in purchase
ym:s:productsPurchaseID Purchase ID
ym:s:productsID Product ID
ym:s:productsName Item name
ym:s:productsBrand Manufacturer of item
ym:s:productsCategory Category which the item belongs to
ym:s:productsCategory1 Category which the item belongs to, level 1
ym:s:productsCategory2 Category which the item belongs to, level 2
ym:s:productsCategory3 Category which the item belongs to, level 3
ym:s:productsCategory4 Category which the item belongs to, level 4
ym:s:productsCategory5 Category which the item belongs to, level 5
ym:s:productsVariant Type of item
ym:s:productsPosition Item position in list
ym:s:productsPrice Item price
ym:s:productsCurrency Currency for item
ym:s:productsCoupon Promo code, associated with item
ym:s:productsQuantity Number of items
ym:s:impressionsURL URL of page with item
ym:s:impressionsDateTime Date and time of page view
ym:s:impressionsProductID ID of viewed item
ym:s:impressionsProductName Name of viewed item
ym:s:impressionsProductBrand Manufacturer of viewed item
ym:s:impressionsProductCategory Category which the viewed item belongs to
ym:s:impressionsProductCategory1 Category which the viewed item belongs to, level 1
ym:s:impressionsProductCategory2 Category which the viewed item belongs to, level 2
ym:s:impressionsProductCategory3 Category which the viewed item belongs to, level 3
ym:s:impressionsProductCategory4 Category which the viewed item belongs to, level 4
ym:s:impressionsProductCategory5 Category which the viewed item belongs to, level 5
ym:s:impressionsProductVariant Type of viewed item
ym:s:impressionsProductPrice Price of viewed item
ym:s:impressionsProductCurrency Currency for item
ym:s:impressionsProductCoupon Promo code, associated with viewed item
ym:s:offlineCallTalkDuration Call duration (seconds)
ym:s:offlineCallHoldDuration Time on hold (seconds)
ym:s:offlineCallMissed Indicates a missed call
ym:s:offlineCallTag Custom tag
ym:s:offlineCallFirstTimeCaller Indicates a first-time call
ym:s:offlineCallURL URL the call was from (page, associated with an event)